I was approached by The Viral Company to help with the production of several television commercials for Babyshop. Babyshop is an online store for high-quality children’s clothing, with more than 80 000 customers living in over 50 countries.

The brief was to base each spot on different scenarios in which children communicate with adults in entertaining ways, and to use the illustrated child found in the logo as the main character. The final commercials was aired in Sweden during 2013